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A Complete Strategy to Nail Your Listing Appointments - Part 2
by Thaddeus Blevins
In part 1 of this series, we talked about how to prepare yourself - and your sellers - for the time you’re going to spend at their home. By the time you get to the front door of the seller’s home, they should be moderately familiar with who you are, what you do and how you’re going to be able to help them achieve their goals. As well, you should be very familiar with the seller’s timing, motivation and the goals they’re looking...
Read MoreA Complete Strategy to Nail Your Listing Appointments - Part 1
by Ann West
Showing up unprepared at a listing appointment with nothing more than your laptop and a CMA is akin to showing up with the proverbial “knife at a gun fight”. With the real estate market only producing 3.6% more homes sold in 2018 over 2017 and having the largest number of agents selling homes in 6 years, competition for listings is as fierce as it’s ever been. CTA As a result of this,...
Read MoreBREAKING: Expansion May Be the Best Way to Destroy Your Net Worth
by Liana Gonzalez
To expand or not to expand, that is the question. Many agents have dreams of building a big, powerful business that not only takes care of their employees and agents but also of themselves and their families. In the last several years, some of the “big box” companies out there have been facilitating expansion strategies to help agents do just that. While expansion has helped some who’ve taken advantage of the strategy grow their influence...
Read MoreCase Study: Jason Williford and Tracy Cousineau
by Luis santiago
A Powerful Story of Redemption and Success Tracy Cousineau and Jason Williford are partners in one of Atlanta’s most successful real estate companies: Real Estate Expert Advisors. In 2017, their team sold over 550 homes for $136 million in volume and over $4.6 million in GCI. This year, they are on pace to serve over 700 families, putting them in rarified air in the real estate community in Atlanta and beyond. As clients of ours for the past five...
Read MoreThe Best Ways to Stay in Front of Your Subscribers Part 3: Social Media
by Alefe Oliveira
There’s no shortage of social media outlets available to business owners and consumers these days. In fact, there are more than 60 of them where providers and consumers can connect with each other on a regular basis. That said, there is a much smaller number of social networking sites where the majority of people spend most of their time. Fifteen to be exact. And it’s on these sites where you should invest your...
Read MoreA Complete Strategy to Nail Your Listing Appointments - Part 2
by Abdullah Al Loman
In part 1 of this series, we talked about how to prepare yourself - and your sellers - for the time you’re going to spend at their home. By the time you get to the front door of the seller’s home, they should be moderately familiar with who you are, what you do and how you’re going to be able to help them achieve their goals. As well, you should be very familiar with the seller’s timing, motivation and the goals they’re looking...
Read MoreHow to Add 4 New Listings Every Month
by Carrie Juliao
A Step-by-Step Guide on how to fill your calendar every month with listing appointments Half of the battle is over. You've made a conscience decision that you are no longer going to focus on chasing buyers all over town to close more deals. (If you need to be convinced why you should want to be paid $2500+ per hour vs. $238 per hour, READ THIS) Now, some of you are going to need a real action plan because if you just say "I'm never working with a buyer again,"...
Read MoreWhy Old-School Marketing Strategies Cost You Money
by Lori Ross
Here’s a closer look at some old school marketing strategies and why they cost more money to generate business for you. Eight-track tapes, rotary phones, video cassettes, cassette tapes, CD’s, phone booths, etc; they all played a significant part in our history as a maturing nation. But today, it’s almost impossible to find any of them anywhere other than a museum or a flea market. Why...because they’ve ‘old school” solutions that have...
Read MoreA Complete Strategy to Nail Your Listing Appointments - Part 3
by Elvin Canino
Here in the final installment of this three-part blog series, we’re going to take you from the listing presentation into the home stretch to discuss pricing and then get your paperwork signed. Once you’ve gotten into you listing presentation, you need to be looking for two specific things: 1) signs that your seller prospects are tracking with you and 2) buying signals letting you know it’s time to stop your listing presentation and move on to pricing...
Read MoreFacebook Leads vs Google Real Estate Leads
by Deanna Crook
Which are better for you? In many instances, Facebook and Google are competitors in the same space vying both for online viewers and advertising dollars. From a practical standpoint, Facebook and Google are platforms that any sharp business owner could use at the same time to increase visibility and lead generation in the quest to build their customer base. Click here to get find out how to get access to the highest quality listing leads in your area. The strategies for each are different...
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