Marketing Strategies: Luxury homes vs average priced homes
by Mara Chinchilla

Marketing Strategies: Luxury homes vs average priced homes As you can imagine, driving up demand for a luxury home takes a uniquely different approach than does selling a regular home. From the word go, you need a strong, clear and focused strategy that details how it will position your luxury home above the ordinary, illustrating and marketing its unique features in the proper manner to the perfect buyer at the perfect price. There are some very different ideas, thoughts and...
Read MoreNavigating Home Buying: Overcoming Deal Breakers and How to Fix Them
by Mara Chinchilla
Navigating Home Buying: Overcoming Deal Breakers and How to Fix Them Your Home is Under Contract—What's Next? Congratulations! You've put your dream home under contract, and the excitement of moving in is building. But before you can turn the key to your new front door, there's a journey ahead filled with important steps: home inspections, appraisals, financing paperwork, and contingencies that are crucial for a successful closing. Let's walk through what you can expect...
Read MoreOwning vs. Renting in Today's Market: Making the Right Choice for Your Future
by Mara Chinchilla
Owning vs. Renting in Today's Market: Making the Right Choice for Your Future Weighing Your Options: The Big Decision Deciding whether to own a home or continue renting is one of the most significant financial and lifestyle choices you'll make. This decision not only impacts your monthly budget but also influences your long-term financial health and personal happiness. Today, as the real estate landscape continues to evolve, understanding the pros and cons of each option...
Read More10 questions you must ask an agent before you list your home
by Mara Chinchilla

10 questions you must ask an agent before you list your home Currently, there are over 1.61 million Realtors in the United States alone. The number of people that have joined the real estate sales force over the last 10 years is more than a half a million.. No two agents are the same and less than 10% of the total number of Realtors to 90% of the business. In fact, the average agent has sold roughly 4.2 homes for more than five years now. In addition to that, not all agents are created equally....
Read MoreHow to Beat Other Buyers to Hot, New Listings (Before They Even Know About Them)
by Mara Chinchilla
How to Beat Other Buyers to Hot, New Listings (Before They Even Know About Them) In today’s competitive real estate market, timing is everything. The best homes sell quickly, and in many cases, they’re already under contract before buyers even have a chance to schedule a showing. If you’re tired of missing out on the hottest listings, here’s how to gain an edge over the competition and secure the home of your dreams before other buyers even know about it. 1. Partner...
Read MoreHow much you should put down to purchase your new home?
by Mara Chinchilla

How much should you put down to purchase your new home? Historically, home buyers seek to put down 20% when they purchase a home. However, according to a recent survey by The National Association of Realtors (NAR), the actual national average is much closer to 10%. When it comes to first-time homebuyers, the average down payment is at 4% as per the same survey. While down payment requirements vary based on the lender you choose to work with, the amount required will usually depend...
Read More10 questions you must ask an agent before you list your home
by Jordan Dugger

10 questions you must ask an agent before you list your home Currently, there are over 1.61 million Realtors in the United States alone. The number of people that have joined the real estate sales force over the last 10 years is more than a half a million.. No two agents are the same and less than 10% of the total number of Realtors to 90% of the business. In fact, the average agent has sold roughly 4.2 homes for more than five years now. In addition to that, not all agents are created equally....
Read MoreHow to Beat Other Buyers to Hot, New Listings (Before They Even Know About Them)
by Jordan Dugger
How to Beat Other Buyers to Hot, New Listings (Before They Even Know About Them) In today’s competitive real estate market, timing is everything. The best homes sell quickly, and in many cases, they’re already under contract before buyers even have a chance to schedule a showing. If you’re tired of missing out on the hottest listings, here’s how to gain an edge over the competition and secure the home of your dreams before other buyers even know about it. 1. Partner...
Read MoreHow much you should put down to purchase your new home?
by Jordan Dugger

How much should you put down to purchase your new home? Historically, home buyers seek to put down 20% when they purchase a home. However, according to a recent survey by The National Association of Realtors (NAR), the actual national average is much closer to 10%. When it comes to first-time homebuyers, the average down payment is at 4% as per the same survey. While down payment requirements vary based on the lender you choose to work with, the amount required will usually depend...
Read MoreWhy You Should Get a Home Warranty When You List Your Home
by Jordan Dugger

Why You Should Get a Home Warranty When You List Your Home Home warranties aren’t just for buyers anymore. In the past, buyers have asked sellers to pay for a home warranty to give them a year of protection after it sells on roughly 16 major systems in the house including things like the electrical system, appliances, hot water heater, furnace, etc. Overall, it makes sense because the first time claim on a home warranty for most buyers runs around $1,500 to 1,600 plus a deductible...
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