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Marketing Strategies: Luxury homes vs average priced homes
by Isaac Covarrubias
Marketing Strategies: Luxury homes vs average priced homes As you can imagine, driving up demand for a luxury home takes a uniquely different approach than does selling a regular home. From the word go, you need a strong, clear and focused strategy that details how it will position your luxury home above the ordinary, illustrating and marketing its unique features in the proper manner to the perfect buyer at the perfect price. There are some very different ideas, thoughts and...
Read MoreNavigating Home Buying: Overcoming Deal Breakers and How to Fix Them
by Isaac Covarrubias
Navigating Home Buying: Overcoming Deal Breakers and How to Fix Them Your Home is Under Contract—What's Next? Congratulations! You've put your dream home under contract, and the excitement of moving in is building. But before you can turn the key to your new front door, there's a journey ahead filled with important steps: home inspections, appraisals, financing paperwork, and contingencies that are crucial for a successful closing. Let's walk through what you can expect...
Read MoreOwning vs. Renting in Today's Market: Making the Right Choice for Your Future
by Isaac Covarrubias
Owning vs. Renting in Today's Market: Making the Right Choice for Your Future Weighing Your Options: The Big Decision Deciding whether to own a home or continue renting is one of the most significant financial and lifestyle choices you'll make. This decision not only impacts your monthly budget but also influences your long-term financial health and personal happiness. Today, as the real estate landscape continues to evolve, understanding the pros and cons of each option...
Read MoreProperty tax assessment too high...what you can do about it?
by Isaac Covarrubias
Property tax assessment too high...what can you do about it? An increase in home values is great because it increases the equity in your home without you having to invest more money in making it happen. Unfortunately, as the price of your home increases, so does the perceived value of your home in the eyes of your local tax assessor. When that happens, your taxes also go up. The bad news is that your tax rate - the annual percentage of your home’s value that you pay - is fixed...
Read MoreHow to sell a home that didn't sell
by Isaac Covarrubias
How to sell a home that didn't sell The real estate market has been a little crazy lately. Despite that, we’re still looking at homes selling for a great price when they are priced properly based on current market conditions. So, if your "for sale" sign has been sitting on your front lawn a lot longer than you expected, you might be wondering how to sell your home that didn’t sell when you thought it would. As a best practice, it is ideal to consult your real...
Read MoreTo Stage or Not to Stage Your Home for Sale
by Isaac Covarrubias
To Stage or Not to Stage Your Home for Sale Up until the early 2000’s, most home buyers would have only experienced the eye-popping appeal of home staging if they went and visited a model home at a new construction site. Builders know that it’s much easier for people to make a home-buying decision when they see a home decorated beautifully and set up like someone lives there. These days, staging is highly recommended whether the home is brand new or currently occupied because...
Read MoreWhat's the right amount of money to spend in upgrading your home?
by Isaac Covarrubias
What's the right amount of money to spend in upgrading your home? You’re wanting to freshen up your house a little bit and you’ve already determined what you think you should do to make it amazing for you to really enjoy it. Before you jump into your renovation project, make sure you set a budget so you can spend the right amount of money upgrading your home. Without a plan and a budget, you can spend tons of money on all kinds of neat options — from a new marble island-top...
Read MoreWhen is the best time of the year to sell?
by Isaac Covarrubias
When is the best time of the year to sell? You want to sell your home, maximize the amount you sell it for and get it sold in a reasonable amount of time. While there’s no horrible time of the year to sell your home, there are better times of the year to put it on the market to get the best results for yourself. We’ve done the research and the results are in. Here’s the best time of the year to sell. And the winner is… Life happens...
Read MoreThe Best Time to Buy a Home to Get the Best Deal
by Isaac Covarrubias
When's the Best Time to Buy a Home to Get the Best Deal? The U.S. housing market has experienced significant changes over the past few years. Home prices have surged dramatically, and while the pace of price growth has slowed, the market remains competitive. With fluctuating interest rates and shifting economic conditions, many homebuyers are asking, “When is the best time to buy a home to secure the best deal?” Here’s what you need to know about timing your home purchase...
Read MoreHow much money will go into your pocket after your home is sold?
by Cindy Harrison
How much money will go into your pocket after your home is sold? It’s not what you make, it’s what you keep that matters. This holds especially true when it comes to the sale of your home. The sales price you see at the top of the closing paperwork is rarely, if ever, the amount of money that ends up in your pocket as the seller. There are often a variety of costs and fees associated with getting a home sold, so it’s important that you understand exactly what you’re...
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