Blog

Don't Spend another dime on lead gen until you read this!

by Sarah Moore


  Buyers vs Sellers...what's your focus?  One can pay you $2500 per hour and the other can pay $238   We did a study with a group of agents to find out how much time was being spent with buyers vs sellers.  We knew that buyers took more time but the results were UNBELIEVABLE!   The average amount of the agent’s time it took to close a buyer deal :  21 HOURS!!! The average amount of the agent’s time it took to close a seller deal : 2 HOURS!!!...

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What Never to do When Expanding Your Business or Growing a Real Estate Team

by Kevin Risen


What Never to do When Expanding Your Business or Growing a Real Estate Team

    It’s exciting when the time comes to grow your business - either as a team or to expand to another location. What accompanies this excitement, however, are a number of decisions to be made and actions to be taken so that things turn out the best possible for you and everyone involved. And, while you can’t control everything that happens as you expand your enterprise, you can control what you decide to do and how you’re going to handle things. The most...

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How to Contact More of Your Leads

by Lori Ross


How to Contact More of Your Leads

Which are better for you? “Sales is a contact sport. It takes contact to make sales.” Jim Thomas, FM Consulting Every sales journey starts with some sort of contact. An email, a text, a phone call, a handwritten note...no matter what the medium, a contact is needed to start the process. Find out how we can help you contact more of your leads, faster than ever. Click here for details. Your ultimate goal is to get in front of your prospects so you can earn their business...

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Why Old-School Marketing Strategies Cost You Money

by Kathy Shearer


Why Old-School Marketing Strategies Cost You Money

 Here’s a closer look at some old school marketing strategies and why they cost more money to generate business for you.   Eight-track tapes, rotary phones, video cassettes, cassette tapes, CD’s, phone booths, etc; they all played a significant part in our history as a maturing nation. But today, it’s almost impossible to find any of them anywhere other than a museum or a flea market. Why...because they’ve ‘old school” solutions that have...

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How to Use Content Marketing to Grow Your Brand

by James Denson


How to Use Content Marketing to Grow Your Brand

    Content marketing is a buzzword across most industries these days.   According to the Content Marketing Institute, over 89 percent of brands use content marketing to grow their business. Though many don’t realize it, content marketing is especially important for small businesses.   Many small businesses don’t have massive budgets to invest in advertising or other expensive marketing strategies and tactics to grow their brand. Content marketing...

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What has to be sent before every listing appointment

by Michael Givens


What has to be sent before every listing appointment

    So you set yourself a listing appointment. Before you give yourself a richly-deserved pat on the back, you need to make sure you’re in position to win the listing long before you get there. Showing up “cold” without selling yourself a bit before the listing appointment can put you at a huge disadvantage when it comes time to getting the listing agreement signed. With a little pre-listing strategy and a small amount of effort, you can make the sale...

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How to Step Out of Your Business At the Right Time

by Jonathan Tucker


How to Step Out of Your Business At the Right Time

    I’ve spoken with thousands of agents in the last several years and the goal for almost all of them is to become true CEO of their business.   As the true CEO, they have the luxury of working if they want to and not working if they don’t.   And if they want to step out of the business and let it run without them, that’s an option too.   In my experience, however, what I’ve found is that most agents step out production and get...

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How to Double Your Sales Results With Half Your Budget

by John Parrinello


How to Double Your Sales Results With Half Your Budget

    Doubling sales is an exciting proposition for most agents.   Doubling sales by using only half of your annual marketing budget to do so is mindblowing. But or those who are willing to take the steps necessary to make it happen...it’s also completely realistic.   By looking at how you do your marketing a little differently and being open to some simple but effective ways to generate and convert leads, you can have a whole lot more sales at the end of...

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What Never to do When Expanding Your Business or Growing a Real Estate Team

by Taylor Delph


What Never to do When Expanding Your Business or Growing a Real Estate Team

    It’s exciting when the time comes to grow your business - either as a team or to expand to another location. What accompanies this excitement, however, are a number of decisions to be made and actions to be taken so that things turn out the best possible for you and everyone involved. And, while you can’t control everything that happens as you expand your enterprise, you can control what you decide to do and how you’re going to handle things. The most...

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How to Use Content Marketing to Grow Your Brand

by Tammy McCurdy


How to Use Content Marketing to Grow Your Brand

    Content marketing is a buzzword across most industries these days.   According to the Content Marketing Institute, over 89 percent of brands use content marketing to grow their business. Though many don’t realize it, content marketing is especially important for small businesses.   Many small businesses don’t have massive budgets to invest in advertising or other expensive marketing strategies and tactics to grow their brand. Content marketing...

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