Blog

How to Contact More of Your Leads

by Deanna Crook


How to Contact More of Your Leads

Which are better for you? “Sales is a contact sport. It takes contact to make sales.” Jim Thomas, FM Consulting Every sales journey starts with some sort of contact. An email, a text, a phone call, a handwritten note...no matter what the medium, a contact is needed to start the process. Find out how we can help you contact more of your leads, faster than ever. Click here for details. Your ultimate goal is to get in front of your prospects so you can earn their business...

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Top 20 Marketing Mistakes You Are Making Today

by Jonathan Tucker


  The key to marketing is differentiation. This list will give you the roadmap on how to be different in your business business without breaking the bank (or…changing your hairdo, getting lots of tattoos or strange piercings)   There are so many things you can do to differentiate yourself from your competition: some of them work, many of them don’t. Some of them cost lots of money, some of them don’t. In a strange twist, it’s usually the ones that don’t...

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How to Stop the Bleeding in Your Lead Conversion Strategy

by Theresa Hinch


How to Stop the Bleeding in Your Lead Conversion Strategy

    The single largest source of financial “bleeding” in your real estate business is leads that are either poorly followed up with or not followed up with at all.   Hands down.   CTA   What’s worse is that in almost every case, it’s pretty much preventable as you and/or your team members have control over all the reasons that it happens.   This is not to say that you’re...

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How to Use Content Marketing to Grow Your Brand

by Lauren Morgan


How to Use Content Marketing to Grow Your Brand

    Content marketing is a buzzword across most industries these days.   According to the Content Marketing Institute, over 89 percent of brands use content marketing to grow their business. Though many don’t realize it, content marketing is especially important for small businesses.   Many small businesses don’t have massive budgets to invest in advertising or other expensive marketing strategies and tactics to grow their brand. Content marketing...

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Don't Spend another dime on lead gen until you read this!

by Casey Butler


  Buyers vs Sellers...what's your focus?  One can pay you $2500 per hour and the other can pay $238   We did a study with a group of agents to find out how much time was being spent with buyers vs sellers.  We knew that buyers took more time but the results were UNBELIEVABLE!   The average amount of the agent’s time it took to close a buyer deal :  21 HOURS!!! The average amount of the agent’s time it took to close a seller deal : 2 HOURS!!!...

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What Never to do When Expanding Your Business or Growing a Real Estate Team

by Tammy McCurdy


What Never to do When Expanding Your Business or Growing a Real Estate Team

    It’s exciting when the time comes to grow your business - either as a team or to expand to another location. What accompanies this excitement, however, are a number of decisions to be made and actions to be taken so that things turn out the best possible for you and everyone involved. And, while you can’t control everything that happens as you expand your enterprise, you can control what you decide to do and how you’re going to handle things. The most...

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Why Agents WASTE 97% of their leads

by Patricia Lanzilotta


  With budgets ranging from $100 to $60,000 per month, it is imperative that you understand exactly how to not waste a single lead you pay for!   The single biggest mistake made by agents who are trying to grow their business is focusing solely on lead generation.  You could have the lowest cost per lead and the most leads out of your entire market, but IF YOU CANNOT CLOSE THEM...IT MEANS NOTHING! Agents waste up to 97% of their leads due to lack of understanding how to maximize...

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The Truth About Discounting Your Commission

by Santino Gance


The Truth About Discounting Your Commission

    Buffett’s quote is particularly applicable in the case of real estate sales. Unfortunately, many home sellers don’t appreciate what this means until after they’ve sold their home with an agent who’s cut their commission. Despite the fact that even in a smoking hot market like 2017, only 33% of sellers were able to sell their home for full price (or net full price), sellers are still willing to work with agents who discount their commission. Even...

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How to Maximize the Results You Get From Your Database

by Mona Edwards


How to Maximize the Results You Get From Your Database

    Having a solid database full of prospects, past clients and members of your sphere is exciting as it represents a ton of great relationships and potential business. That said, not having a strategy in place to maximize the results you get from your database can render all of that opportunity virtually unattainable.When properly managed, your database can help you to effectively contact and nurture the folks you’ve chosen with whom to stay in touch with. Doing this will...

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Don't Spend another dime on lead gen until you read this!

by Tristen Peterson


  Buyers vs Sellers...what's your focus?  One can pay you $2500 per hour and the other can pay $238   We did a study with a group of agents to find out how much time was being spent with buyers vs sellers.  We knew that buyers took more time but the results were UNBELIEVABLE!   The average amount of the agent’s time it took to close a buyer deal :  21 HOURS!!! The average amount of the agent’s time it took to close a seller deal : 2 HOURS!!!...

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