Blog

BREAKING: Expansion May Be the Best Way to Destroy Your Net Worth

by Andrew Lugo


BREAKING: Expansion May Be the Best Way to Destroy Your Net Worth

    To expand or not to expand, that is the question.   Many agents have dreams of building a big, powerful business that not only takes care of their employees and agents but also of themselves and their families.   In the last several years, some of the “big box” companies out there have been facilitating expansion strategies to help agents do just that. While expansion has helped some who’ve taken advantage of the strategy grow their influence...

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How to Double Your Sales Results With Half Your Budget

by Jenyfer Foust


How to Double Your Sales Results With Half Your Budget

    Doubling sales is an exciting proposition for most agents.   Doubling sales by using only half of your annual marketing budget to do so is mindblowing. But or those who are willing to take the steps necessary to make it happen...it’s also completely realistic.   By looking at how you do your marketing a little differently and being open to some simple but effective ways to generate and convert leads, you can have a whole lot more sales at the end of...

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The Best Ways to Stay in Front of Your Subscribers: Video

by Elvin Canino


The Best Ways to Stay in Front of Your Subscribers: Video

    If you missed the first entry of this three-part series on the best ways to stay in front of your subscribers, you can check it out here.   In part two, we’re going to talk about the power of using video to build authority with your subscribers. As I’ve discussed previously: authority sells.   People listen to authority. People trust authority figures and believe them to be right. So right, in fact, that people are willing to listen to them,...

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A Complete Strategy to Nail Your Listing Appointments - Part 1

by Donna Kelton


A Complete Strategy to Nail Your Listing Appointments - Part 1

    Showing up unprepared at a listing appointment with nothing more than your laptop and a CMA is akin to showing up with the proverbial “knife at a gun fight”.   With the real estate market only producing 3.6% more homes sold in 2018 over 2017 and having the largest number of agents selling homes in 6 years, competition for listings is as fierce as it’s ever been.   CTA   As a result of this,...

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How to Step Out of Your Business At the Right Time

by Bre Berry


How to Step Out of Your Business At the Right Time

    I’ve spoken with thousands of agents in the last several years and the goal for almost all of them is to become true CEO of their business.   As the true CEO, they have the luxury of working if they want to and not working if they don’t.   And if they want to step out of the business and let it run without them, that’s an option too.   In my experience, however, what I’ve found is that most agents step out production and get...

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The Best Ways to Stay in Front of Your Subscribers: Video

by Scott Baglien


The Best Ways to Stay in Front of Your Subscribers: Video

    If you missed the first entry of this three-part series on the best ways to stay in front of your subscribers, you can check it out here.   In part two, we’re going to talk about the power of using video to build authority with your subscribers. As I’ve discussed previously: authority sells.   People listen to authority. People trust authority figures and believe them to be right. So right, in fact, that people are willing to listen to them,...

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The Best Ways to Stay in Front of Your Subscribers Part 1: Blogging

by Jan Culp Realtor


The Best Ways to Stay in Front of Your Subscribers Part 1: Blogging

      The best agents out there possess two elements of success that most other agents don’t : 1) incredible relationships with the consumers in their marketplace and 2) massive  authority as the expert in the real estate industry for their area. They didn’t acquire these two fundamental requirements for success by chance. They engineered them using proven strategies that put them in the position to influence people at the highest levels. More specifically,...

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How to Double Your Sales Results With Half Your Budget

by Kimberly Clark


How to Double Your Sales Results With Half Your Budget

    Doubling sales is an exciting proposition for most agents.   Doubling sales by using only half of your annual marketing budget to do so is mindblowing. But or those who are willing to take the steps necessary to make it happen...it’s also completely realistic.   By looking at how you do your marketing a little differently and being open to some simple but effective ways to generate and convert leads, you can have a whole lot more sales at the end of...

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How to Expand Into a New Market With Predictable Lead Generation

by Treena Tutor


How to Expand Into a New Market With Predictable Lead Generation

    2017 was a crazy year for real estate as the number of existing homes sold nationwide, 5.57 million, was the third highest since 2005 at the height of the market before the crash.   The real estate market is still moving at breakneck speed and it appears that there’s little if any chance of it letting up.   There’s definitely money to be made. That said, as an agent in today’s market you’re definitely facing competition from lots of...

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How to Overcome Inconsistency and Grow A Successful Team

by Sandra & Camila


How to Overcome Inconsistency and Grow A Successful Team

    Every agent goes through changes in their business and each of those changes moves them through different stages towards building a bigger, better more successful real estate business.   There’s no time frame for how long it takes to get to each stage, nor is there a time limit as to how long you’ll stay.   CTA   One of the biggest challenges most agents face is inconsistency - inconsistency in...

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