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Facebook Leads vs Google Real Estate Leads
by Andrew Lugo
Which are better for you? In many instances, Facebook and Google are competitors in the same space vying both for online viewers and advertising dollars. From a practical standpoint, Facebook and Google are platforms that any sharp business owner could use at the same time to increase visibility and lead generation in the quest to build their customer base. Click here to get find out how to get access to the highest quality listing leads in your area. The strategies for each are different...
Read MoreThe Truth About Discounting Your Commission
by Jenyfer Foust
Buffett’s quote is particularly applicable in the case of real estate sales. Unfortunately, many home sellers don’t appreciate what this means until after they’ve sold their home with an agent who’s cut their commission. Despite the fact that even in a smoking hot market like 2017, only 33% of sellers were able to sell their home for full price (or net full price), sellers are still willing to work with agents who discount their commission. Even...
Read MoreHow to Maximize the Results You Get From Your Database
by Luz Janzen
Having a solid database full of prospects, past clients and members of your sphere is exciting as it represents a ton of great relationships and potential business. That said, not having a strategy in place to maximize the results you get from your database can render all of that opportunity virtually unattainable.When properly managed, your database can help you to effectively contact and nurture the folks you’ve chosen with whom to stay in touch with. Doing this will...
Read MoreDon't Spend another dime on lead gen until you read this!
by Donna Kelton
Buyers vs Sellers...what's your focus? One can pay you $2500 per hour and the other can pay $238 We did a study with a group of agents to find out how much time was being spent with buyers vs sellers. We knew that buyers took more time but the results were UNBELIEVABLE! The average amount of the agent’s time it took to close a buyer deal : 21 HOURS!!! The average amount of the agent’s time it took to close a seller deal : 2 HOURS!!!...
Read MoreThe Truth About Discounting Your Commission
by Bre Berry
Buffett’s quote is particularly applicable in the case of real estate sales. Unfortunately, many home sellers don’t appreciate what this means until after they’ve sold their home with an agent who’s cut their commission. Despite the fact that even in a smoking hot market like 2017, only 33% of sellers were able to sell their home for full price (or net full price), sellers are still willing to work with agents who discount their commission. Even...
Read MoreA Complete Strategy to Nail Your Listing Appointments - Part 3
by Rakan Alrashdan
Here in the final installment of this three-part blog series, we’re going to take you from the listing presentation into the home stretch to discuss pricing and then get your paperwork signed. Once you’ve gotten into you listing presentation, you need to be looking for two specific things: 1) signs that your seller prospects are tracking with you and 2) buying signals letting you know it’s time to stop your listing presentation and move on to pricing...
Read MoreA Complete Strategy to Nail Your Listing Appointments - Part 2
by Adriana Ramirez
In part 1 of this series, we talked about how to prepare yourself - and your sellers - for the time you’re going to spend at their home. By the time you get to the front door of the seller’s home, they should be moderately familiar with who you are, what you do and how you’re going to be able to help them achieve their goals. As well, you should be very familiar with the seller’s timing, motivation and the goals they’re looking...
Read MoreA Complete Strategy to Nail Your Listing Appointments - Part 1
by Harry Singh
Showing up unprepared at a listing appointment with nothing more than your laptop and a CMA is akin to showing up with the proverbial “knife at a gun fight”. With the real estate market only producing 3.6% more homes sold in 2018 over 2017 and having the largest number of agents selling homes in 6 years, competition for listings is as fierce as it’s ever been. CTA As a result of this,...
Read MoreThe Truth About Discounting Your Commission
by Kimberly Clark
Buffett’s quote is particularly applicable in the case of real estate sales. Unfortunately, many home sellers don’t appreciate what this means until after they’ve sold their home with an agent who’s cut their commission. Despite the fact that even in a smoking hot market like 2017, only 33% of sellers were able to sell their home for full price (or net full price), sellers are still willing to work with agents who discount their commission. Even...
Read MoreThe Real Estate Team Myth
by Treena Tutor
Why your team will NEVER deliver the results that you expect Any of this sound familiar: You have done a great job selling real estate and you found if you want to do more without working 14 hour days, 7 days a week...you need to start building a team. You start building the team by hiring an assistant and a couple buyer's agents. They aren't the best, but they are excited...you generate leads for them, but they don't call all of them. One leaves, so you...
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