Why landscaping can make your home sell faster and for more money
by Sara Santana

Why landscaping can make your home sell faster and for more money Plain and simple, the quality of your landscaping determines whether or not your home feels inviting from the outside. Curb appeal is what people call it and it’s a key ingredient in the decision to buy a home to more than 71 percent of homebuyers. As you know, landscaping plays a huge role in the curb appeal that you present to prospective buyers for your home. The first impression is key: if buyers don’t like...
Read MoreWhy you should make a list of the top 20 features you love about your home when selling?
by Sara Santana

Why you should make a list of the top 20 features you love about your home when selling Who knows your home better than you? The short answer is: nobody. And because of that, you should take the time to make a list of the top 20 features you love about your home before you put it on the market. You see, if you like those things about your house, then so will someone else. And, in an effort to help your agent get your home sold faster and for more money, it will help if you point out...
Read MoreMarketing Strategies: Luxury homes vs average priced homes
by Sara Santana

Marketing Strategies: Luxury homes vs average priced homes As you can imagine, driving up demand for a luxury home takes a uniquely different approach than does selling a regular home. From the word go, you need a strong, clear and focused strategy that details how it will position your luxury home above the ordinary, illustrating and marketing its unique features in the proper manner to the perfect buyer at the perfect price. There are some very different ideas, thoughts and...
Read MoreOwning vs. Renting
by Sara Santana

Owning vs. Renting Making the decision to own a home versus renting one is no small decision. Not only does it affect your expendable cash, but it also has a huge impact on your lifestyle and how much money you’re able to save over time. Sometimes, the goal to achieve the “American Dream” of owning a home clouds some people’s vision for the future and they buy a home when they should really be renting one. Similarly, there are people who continue to rent for the...
Read MoreProperty tax assessment too high...what you can do about it?
by Sara Santana

Property tax assessment too high...what can you do about it? An increase in home values is great because it increases the equity in your home without you having to invest more money in making it happen. Unfortunately, as the price of your home increases, so does the perceived value of your home in the eyes of your local tax assessor. When that happens, your taxes also go up. The bad news is that your tax rate - the annual percentage of your home’s value that you pay - is fixed...
Read MoreHow to sell a home that didn't sell
by Sara Santana

How to sell a home that didn't sell The real estate market has been a little crazy lately. Despite that, we’re still looking at homes selling for a great price when they are priced properly based on current market conditions. So, if your "for sale" sign has been sitting on your front lawn a lot longer than you expected, you might be wondering how to sell your home that didn’t sell when you thought it would. As a best practice, it is ideal to consult your real...
Read MoreWhat does a real estate agent actually do?
by Sharon Bartlett

What does a real estate agent actually do? Being a real estate agent requires you to employ a significant number of skills to complete a variety of different tasks on a daily basis. Trying to put in one or two sentences what an agent does each day is virtually impossible to do. It would be like trying to tell you what a chef does — “cooks food” — or what a nurse does — “takes care of patients”. There’s a lot more that goes into what...
Read MoreWhat is your debt to income ratio...why should you care?
by Sharon Bartlett

What is your debt to income ratio...why should you care? Any time you have more income and less debt, you’re in good shape in life. That said, there is an ideal ratio between your debt and income in order to qualify for a good mortgage. When your debt to income ratio is on the high side, you run the risk of not getting a good loan (or not getting a loan at all) if your income were to take a hit right before or during the loan funding process. Conversely, having no debt can work...
Read MoreWhat happens when you overprice your home?
by Sharon Bartlett

What happens when you overprice your home? When the real estate market favors sellers, it’s almost like there’s a feeding frenzy among buyers trying to secure listings that seem to get snapped up within hours of being put on the market. Such demand drives the prices of homes up rapidly, which only feeds into the perception that the good times will last forever. Unfortunately, trees don’t grow to the sky and there will always be a top of the market. What this means is...
Read MoreWhy Get Pre-approved? Structuring Your Offer to Get the Best Deal
by Sharon Bartlett

Why Get Pre-approved? Structuring Your Offer to Get the Best Deal Buying a home is a dream come true, but the process of getting an offer prepared and accepted can be a nightmare if you don’t know what you’re doing. There are over 88 variables that need to be managed properly when buying a home and mishandling just one of them could cost you tens of thousands of dollars in unnecessary expenses. Making a home purchase is expensive enough that you don’t need to part ways...
Read More