Blog

Marketing Strategies: Luxury homes vs average priced homes

by Sheikera Coutain

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Marketing Strategies: Luxury homes vs average priced homes   As you can imagine, driving up demand for a luxury home takes a uniquely different approach than does selling a regular home. From the word go, you need a strong, clear and focused strategy that details how it will position your luxury home above the ordinary, illustrating and marketing its unique features in the proper manner to the perfect buyer at the perfect price. There are some very different ideas, thoughts and...

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Owning vs. Renting

by Sheikera Coutain

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Owning vs. Renting Making the decision to own a home versus renting one is no small decision. Not only does it affect your expendable cash, but it also has a huge impact on your lifestyle and how much money you’re able to save over time. Sometimes, the goal to achieve the “American Dream” of owning a home clouds some people’s vision for the future and they buy a home when they should really be renting one. Similarly, there are people who continue to rent for the...

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Property tax assessment too high...what you can do about it?

by Sheikera Coutain

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Property tax assessment too high...what can you do about it? An increase in home values is great because it increases the equity in your home without you having to invest more money in making it happen. Unfortunately, as the price of your home increases, so does the perceived value of your home in the eyes of your local tax assessor. When that happens, your taxes also go up. The bad news is that your tax rate - the annual percentage of your home’s value that you pay - is fixed...

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How to beat other buyers to hot, new listings (Before they even know about them)

by Jason Villanueva

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How to beat other buyers to hot, new listings (Before they even know about them) Buyers want three things when they’re making a purchase: Selection: Have the largest number of options from which to choose Price: Get a smoking hot deal on what I want to buy Ease of doing business: Don’t make it hard for me to buy it It doesn’t matter if they’re buying shoes, a toaster or a house, all three of them matter and they usually matter in that order. And when...

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When is the Best Season of the Year to Buy to get the Best Deal

by Jason Villanueva

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When is the Best Season of the Year to Buy to get the Best Deal The housing market here in the United States has been moving at a blistering pace for a while now. On the whole, home prices increased more than 33% from February 2020 to June 2022. What’s even better news is that It’s expected that the housing market will continue to climb in the future — albeit a little more slowly now — due to the changes that were made in the lending market coming out of the mortgage...

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How much you should put down to purchase your new home?

by Jason Villanueva

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How much should you put down to purchase your new home? Historically, home buyers seek to put down 20% when they purchase a home. However, according to a recent survey by The National Association of Realtors (NAR), the actual national average is much closer to 10%. When it comes to first-time homebuyers, the average down payment is at 4% as per the same survey. While down payment requirements vary based on the lender you choose to work with, the amount required will usually depend...

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Why You Should Get a Home Warranty When You List Your Home

by Jason Villanueva

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Why You Should Get a Home Warranty When You List Your Home Home warranties aren’t just for buyers anymore. In the past, buyers have asked sellers to pay for a home warranty to give them a year of protection after it sells on roughly 16 major systems in the house including things like the electrical system, appliances, hot water heater, furnace, etc. Overall, it makes sense because the first time claim on a home warranty for most buyers runs around $1,500 to 1,600 plus a deductible...

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How to get qualified to purchase a home for no money down

by Jason Villanueva

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How to get qualified to purchase a home for no money down Even with all the insanity that happened during the mortgage meltdown and all the changes that resulted in how money would now be lent to buyers, there are still some amazingly affordable loan programs out there. Included, believe it or not, no-money-down options for buying a home. Here are some of the best programs that are out there today and how you need to get qualified to purchase a home using them to buy a home for no money...

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How to get the home with the furniture included

by Jason Villanueva

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How to get the home with the furniture included So you like the dining room table in the house you want to buy, but your agent tells you it’s not included with the sale. What do you do? In short, you ask for it. Well, you negotiate it as part of your offer to purchase the home from the seller. To effectively get the home you want with the furniture included, you should identify in advance any furniture that you are interested in buying and let the seller (or your agent) know...

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How much money will go into your pocket after your home is sold?

by Jason Villanueva

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How much money will go into your pocket after your home is sold? It’s not what you make, it’s what you keep that matters. This holds especially true when it comes to the sale of your home. The sales price you see at the top of the closing paperwork is rarely, if ever, the amount of money that ends up in your pocket as the seller. There are often a variety of costs and fees associated with getting a home sold, so it’s important that you understand exactly what you’re...

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